PJRDI2, Feasibility analysis

Advance the RDI project by making all the necessary links and adapting tasks to the situation.
-Discover the tools of operational marketing used in a product launch: identify and develop a relevant concept, establish a positioning, develop a marketing mix, create a launch support plan
-Be able to use tools for monitoring company management.
-Know the principles of environmental assessment of a product, Know how to use an environmental assessment tool (carbon footprint and/or life cycle analysis), Know how to measure environmental impact to identify eco-design avenues.